EVADAV

Native advertising is the format that brings the most conversions. Unlike any other format, the native does not look like advertising.

organically incorporated into the content;

unobtrusive and always leaves the choice to the user;

does not prevent the user from interacting with the page;

if you remove the mention of the promoted product, brand, or service, the content will still be helpful to the user;

does not include calls to action or CTA-buttons;

advertising content must be unique; otherwise, the page will not be indexed by the search engine;

content with native advertising can contain positive or negative (anti-advertising) feedback about the product, service, or brand.

- relevant to the website subject;
- organically incorporated into the content;
- unobtrusive and always leaves the choice to the user;
- does not prevent the user from interacting with the page;
- if you remove the mention of the promoted product, brand, or service, the content will still be helpful to the user;
- does not include calls to action or CTA-buttons;
- advertising content must be unique; otherwise, the page will not be indexed by the search engine;
- content with native advertising can contain positive or negative (anti-advertising) feedback about the product, service, or brand.

Advantages of native ads for publishers

Own safe and effective creatives from Evadav;

Long-term advertising — from 12 months;

It is perceived better than banner advertising;

Allows telling in detail about the offer;

It is located where the target audience will see it exactly;

After posting a content with native advertising on the website, you can additionally share it on social networks and other free channels to earn even more;

Does not respond to browser updates that block ads;

Users themselves can distribute helpful and interesting content with native ads.

- A high level of users’ trust;
- Maximum audience loyalty;
- Easy setup and integration in 2 clicks;
- Covers all geo;
- High user involvement;
- Own safe and effective creatives from Evadav;
- Long-term advertising — from 12 months;
- It is perceived better than banner advertising;
- Allows telling in detail about the offer;
- It is located where the target audience will see it exactly;
- After posting a content with native advertising on the website, you can additionally share it on social networks and other free channels to earn even more;
- Does not respond to browser updates that block ads;
- Users themselves can distribute helpful and interesting content with native ads.

Enter the campaign name and site URL in the "Name" and "Domain" fields.

Mainstream — sites of any subject that do not fall into the non-mainstream category.

- Mainstream — sites of any subject that do not fall into the non-mainstream category.

In the "Fallback script link" field, specify a link to your Java script, which will run if there are no ads to display on this website.

Use the preview to see what advertising looks like on different devices.

In the "Layouts" section, set widget size, number of rows/columns and spacing between them, aspect ratio, the maximum number of rows for text, and width for automatic layout application for PC and tablet or mobile devices.

In the "Appearance Options" tab, you can adjust the display settings for background color, width, color, and image borders and apply a scaling effect.

The "Text Formatting" tab: you can choose the style, color, and font size.

If you want to mark the advertising content in any way, check the "Show Label" box on the "Ads Label" tab and configure the text settings for the display.

Widget setup for native advertising